Corvus Solutions Blog
News and Updates

What if you tried less innovation, and instead focused on more execution?
We can’t go more than two days without hearing someone talk about their need for “more innovation.” We need more innovative marketing tactics… We need

You Can’t Be an Expert at Everything (Including This Element of Product Launch)
During a takeout dinner one night a few months ago, one of our employees cracked open a half-stale fortune cookie and pulled out the familiar

Planning for Your Drug or Biological Electronic Product Identity
Before EHRs and other digital systems became so prominent within healthcare, prescribers simply wrote prescriptions by hand, translating the information from a product’s approved label

Your e-PI (Electronic Product Identity)
First, if you prefer video as a learning style, feel free to watch this video, which covers much of the same information found in this

Telemedicine and COVID-19: What Pharma Marketers Should Know
If you work in the healthcare industry, you’d have to be impressively isolated to have missed the sharp spike in demand for telemedicine over recent